I am humbled and delighted to share the exciting news that our company has been nominated for the Corporate Social Responsibility Award. This recognition is a testament to our unwavering commitment to giving back to our community and beyond. At Dental Booster, our mission has always been more than just providing top-notch dental marketing services; it’s about making a positive impact on the world.

From the very beginning, our core objective has been to ensure that we give back, not only to our local community but also to a global audience. The founder, Adrian Duffy, comes from a background of volunteering and a relentless desire to make a difference in the world. Whether working with the Irish Guide Dogs or volunteering in countries like Peru, Bolivia, and Brazil, he has always believed in the importance of helping those less fortunate than us. This commitment has led me to support NGOs and start-ups, organise charity sports events, and much more.

It is with this strong influence that Dental Booster established its “Giving Back Program,” pledging to dedicate 5% of our time resource output to charitable events. Over the years, we have been involved in a wide range of charitable activities, and even though this has sometimes impacted our potential revenue, it is one of the reasons why we proudly say, “because we care.”

So, what do we do to fulfil our commitment to corporate social responsibility?

The majority of the projects we support are digital in nature, helping deserving causes build an online presence and achieve their objectives, whether it’s raising donations, spreading awareness, or increasing sales. We have developed fully functional websites, online shops, and platforms that enable these organisations to create events and raise awareness effectively. We also provide training to staff to help them manage social media and develop the necessary IT skills.

In addition, we manage Charity Google Ads accounts free of charge for organisations spending over €5000 a month to help them achieve their goals. Beyond the digital realm, we actively participate in local community initiatives, including construction projects with animal shelters and sponsorship of local rugby and soccer teams.

The impact of our efforts on the community has been substantial:

• We created shaveforgood.org, a platform for raising funds for charities and allowing users to set up their fundraising events or donate. In this event, our founder Adrian also shaved his head with his sister for charity.
• We built websites and online shops for various charities, enabling them to sell and promote their brand and cause.
• The local animal shelter’s adoption rates significantly increased since the new website was created.
• We have helped charities running Google Ads campaigns to get their message across effectively.
• We even established a charity in memory of a volunteer, which now raises awareness, funds, and support for other charitable organisations.

At Dental Booster, we firmly believe that helping one person can inspire them to help one or two more, creating a ripple effect of positivity. That’s why we encourage all our employees to suggest worthy causes that are close to their hearts, allowing them to personally make a difference and witness the impact of our help.

Introducing shaveforgood.org:

One of our recent initiatives, shaveforgood.org, was established with multiple goals in mind. First and foremost, it aims to raise money for charity through direct donations, with the funds going directly to selected charities. Participants are encouraged to shave their heads, and friends, family, and others donate money toward a worthy cause. In our inaugural event, we raised over €10,000 for the Irish Heart Foundation and Recovery Haven. Adrian along with his sister, shaved our heads for charity, and the event received extensive media coverage.

The second objective of this initiative is to create a social movement, encouraging others to follow suit by nominating individuals to raise money for their chosen charity through their own fundraising events. This has the potential to create an exponential impact on charitable causes.

To ensure the success of this initiative, we planned an extensive PR campaign, securing coverage in various newspapers and conducting interviews on radio stations, along with extensive social media outreach. While shaveforgood.org is still in its early stages, it is generating both awareness and much-needed funds for worthy charities.

In addition to shaveforgood.org, we have been involved in numerous projects, such as helping charities establish their online presence, creating web applications, and running Google Ads campaigns to make a significant difference in the lives of those less fortunate.

We are immensely grateful for the nomination for the Corporate Social Responsibility Award, as it reaffirms our commitment to making a positive impact on society. Our journey is far from over, and we remain dedicated to the cause of giving back and inspiring others to do the same.

For more information about our initiatives and to get involved, please visit https://shaveforgood.org/.

Thank you for your continued support and belief in our mission.